Make Job Descriptions More Inclusive

You can attract more diverse applicants if you avoid using male pronouns and stereotypically masculine words or attributes when outlining desired qualifications. Tools like Textio can help identify if language in job descriptions is potentially disqualifying.

Nurture Your Talent Pool With Drip Email Marketing

Most of the time we can only hire one person for a position. That means we may have to turn down some really talented people. Don’t let the work you did finding that talent go to waste. They can become a stable of potential employees ready to fill your next position.

One easy way to make this work is through drip email marketing. Once you’ve made … [ Read more ]

Test Drive New Employees

Not sure if an employee can “hack” the startup environment? Try freelancing first or do what companies like Automattic do – figure it out by having potential employees do real (paid) tasks with the team before making it official.

Hire to Train

Here’s the good news: The new, bigger role of learning allows you to save money in hiring. When I launched my first company in 2008, one of my first hires was a CTO. I chose an experienced developer who was in huge demand and was an expensive hire.

I also hired an entry-level employee who demonstrated enormous potential and ambition, although he had only rudimentary development … [ Read more ]

Identifying the Ideal Employee

Claire Hughes Johnson, COO of Stripe, occasionally finds it helpful to plot members of the team on a Venn Diagram with three circles: People who are good at their work, people who are making great impact, and people who love what they do. The ideal employee fits into all three circles. Make a list of all the people who fall into this bucket. What other … [ Read more ]

Improve Your Hiring Process

In hiring, what most leaders do is they have a set of criteria, they evaluate a bunch of candidates through interviews and resumes and other information available, and then they make decisions based on their gut. You could actually turn that process into a much more scientific approach, where you lose none of your experience but you add a lot of data.

The way I would … [ Read more ]

Improve Your Interviewing Process

NerdWallet gives candidates the following materials to make their experience before and after company onsites better:

  • An interview day outline. NerdWallet sends every candidate an outline detailing their day at the office 48-hours before they arrive. It includes: the names and roles of the team members with whom they’ll meet, interview times and duration, and any activities they will be participating in throughout the day. The

[ Read more ]