Create an Independent “Market Sensing” Function
Improving information flow is not just a matter of rolling out a new IT system; it’s a more complex endeavor. It’s not just how data gets to headquarters that is material, but what data gets there and how it is framed. Often, competitive realities have been white-washed by the time they are revealed to the executive suite.
Some winning companies create an independent “market sensing” function … [ Read more ]
Author: Christine Harada | Source: The Dominant Genes: Organizational Survival of the Fittest | Original Publication: Booz & Company | Subjects: Competitive Intelligence, Knowledge Management, Management